Insights for B2B & Tech Marketers

Guide to localizing your brand messaging for the Chinese market

Localizing your brand message is essential for your company's success in China. Download this guide to get started.

It’s A Prime Time to Embrace Sponsored Content for your China PR

Discover the top three benefits of sponsored content for your China PR and the best formats and publications you can choose for tech & b2b.

How to Integrate Social Media into your PR Strategy in China

A comprehensive view of how PR professionals can use social media to boost brands’ PR strategy in China.

China B2B Marketing & PR Trends To Set Your Business Up For Success In 2022

As we head into year three of a global pandemic, the market shifts that started as a temporary solution have come to be the norm in the...

WeChat Advertising: How to Increase Your Campaign ROI

From placements to formats and campaign objectives, here’s everything you need to know about WeChat ads.

The Best WeChat B2B Marketing Strategies We’ve Implemented as an Agency

These are the top WeChat b2b marketing strategies you can use to boost your brand awareness and generate leads in China.

10 questions you need to ask before hiring a PR agency in China

These are the top 10 questions you need to consider before hiring a PR agency in China to partner with for your global expansion.

How To Plan A Successful PR Event In China That Generates Buzz

These are the top 4 tips you need to host a buzz-worthy PR event in China and build a powerful brand reputation from the start.

China Media Landscape: Evolution, Key Factors & Trends for Brand PR

Developing an effective PR strategy in China is hard without a proper understanding of China's news media landscape.

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E-book

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