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Mar 25, 20222 min read
Guide to localizing your brand messaging for the Chinese market
Localizing your brand message is essential for your company's success in China. Download this guide to get started.


Feb 25, 20225 min read
It’s A Prime Time to Embrace Sponsored Content for your China PR
Discover the top three benefits of sponsored content for your China PR and the best formats and publications you can choose for tech & b2b.


Feb 4, 20225 min read
How to Integrate Social Media into your PR Strategy in China
A comprehensive view of how PR professionals can use social media to boost brands’ PR strategy in China.


Jan 18, 20224 min read
China B2B Marketing & PR Trends To Set Your Business Up For Success In 2022
As we head into year three of a global pandemic, the market shifts that started as a temporary solution have come to be the norm in the...

Jan 4, 20227 min read
WeChat Advertising: How to Increase Your Campaign ROI
From placements to formats and campaign objectives, here’s everything you need to know about WeChat ads.

Dec 7, 20216 min read
The Best WeChat B2B Marketing Strategies We’ve Implemented as an Agency
These are the top WeChat b2b marketing strategies you can use to boost your brand awareness and generate leads in China.


Nov 17, 20216 min read
10 questions you need to ask before hiring a PR agency in China
These are the top 10 questions you need to consider before hiring a PR agency in China to partner with for your global expansion.


Nov 2, 20216 min read
How To Plan A Successful PR Event In China That Generates Buzz
These are the top 4 tips you need to host a buzz-worthy PR event in China and build a powerful brand reputation from the start.


Sep 23, 20217 min read
China Media Landscape: Evolution, Key Factors & Trends for Brand PR
Developing an effective PR strategy in China is hard without a proper understanding of China's news media landscape.
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