About Tribe China

We Are Tribe China

Who We Are

Tribe China is redefining PR for the digital age. As Shanghai’s innovative PR & communications agency, we believe the traditional PR that measured on “media ad value” is broken, and “attention” is the new currency. We help brands cut through the noise by capturing, maintaining, and converting audience attention into meaningful engagement and business value.

Since 2021, we've partnered with 30+ cross-border brands across tech, logistics, and lifestyle sectors, from ambitious startups to industry leaders. Our mission: empowering visionary brands to thrive in tomorrow's market.

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Client Reviews

According to our 2023 NPS survey done among our current and past customers, 95% said they are VERY happy with Tribe China and would highly recommend us.

Our Philosophy

Tribe China’s philosophy is simple: We do good work with good people for excellent results.

Our team works hard to deliver impactful work to help you achieve your goals. We put the brightest people on your team based on experience and cultural fit. Above all, we aim to be your trusted partner in China, advising and collaborating to ignite endless possibilities.

Our Team is Your Team

In a market with a wide range of communication channels constantly fighting for attention, you need a dedicated local partner to be your eyes, ears, and hands on the ground. These are the people who work tirelessly every day to deliver excellent results for our clients.