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Brand Message Workbook
Localize your brand message in China
For businesses entering the China market, a localized brand message is essential to earning media coverage and the audience’s attention.
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However, many companies skip this crucial step. This leads to an unengaged market and little success.
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Work through the exercises in this Guide to localizing your brand messaging for the China market and you’ll walk away with a captivating brand message to clearly communicate your business value for the Chinese audience.
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